Business Environmental Champion

Why have the programme?

  • Increase impact of resource efficiency changes
  • Facilitate the changes
 
Role:
The business champion acts as the focal point of the companies’ resource efficiency programme, as well as facilitating it.
 
Type of character:
The champion must be familiar with the company staff as well as an overall knowledge of the processes and systems within the company. This is usually a production or quality manager.
The champion must also be able to motivate staff as well as have credibility across all levels of the company.
 
Teams:
The teams should be made up of employees from all sectors of the company, this provides a greater buy in and integration of the programme.
 
Employee engagement
  • Awareness: poster campaigns, pledges, quiz, mascots
  • Incentives/schemes
  • Employee induction and training
 
Senior Management buy in
  • Focus on deliverables: performance, cost reductions
  • Monetary terms
  • Highlight potential improvements
 
Customer awareness
  • Educate sales team on company achievements
  • Publicise company achievements
  • Formal reports for public
  • Labelling products
Awareness Campaigns
Example campaigns
Member opportunities
As a BESST member there are a number of ways we can help facilitate these resource efficiency measures.
 
Free Diagnostic support
Through Business Link BESST currently offers a free 2 day environmental resource efficiency diagnostic for SME’s. This can be a general enquiry regarding resource efficiency or a more specific area such as….Water Efficiency, Energy Efficiency, Waste Hierarchy This means your company can take advantage of experts who can highlight which actions to take.
 
Advantage West Midlands Business Link